The Difference Between Mobile Web and In-App Ad Placements

  From ads designed for desktops, now advertisers design ads that can reach the increasing population of mobile users. Mobile advertising has targeted more audience that would just click an ad, download a new app, or apply for a new credit card. To ensure this reach, advertisers can choose between mobile web placements and mobile

4 Key Features of Demand-Side Platforms (DSPs)

A demand-side platform (DSP) is the most advanced way of serving ads online. It removes ad  nuisances, time-constraints, and ad delays. DSPs have cut down advertising time and expenses to a small amount that many advertisers and ad agencies use it already. What makes a DSP powerful are the following features: Real-Time Bidding By using an

The Basics of a Demand-Side Platform (DSP)

Technology has advanced many fields in the past years. That includes advertising. Aside from advertising on print media, TV, and radio, advertising is now online. For many advertisers, the most difficult part is to find the best material; however, for online advertisers, matching the advertising inventory—the available ad spaces offered by publishers— and the goals

How to Pick the Right Demand-Side Platform (DSP) for your Business

The industry of demand-side platforms (DSPs) has become increasingly crowded. With various new DSPs cropping up in the last three years, you wonder how agencies, marketers, and advertisers get down to choosing one at all. The following are some key points to help you identify the right DSP for your campaign needs. Understand the data

Banner One

×
We support the following rich media ads

×
Banner Three

×
Banner Four

×