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We accept the following mode of payments:

Credit cards – Visa, MasterCard, American Express, or Discover. You can add funds directly to your account through by clicking “Add Funds” in your advertiser dashboard.

Wire transfer – Please send us an email through info@bluagile.com

 

Once you already launched your campaign, is important to monitor your campaign bid stats once in a while so you know if you campaign is performing well or not. Your bid stats will primarily show the blocked bid responses based on your CPM bid and your targeting strategies. By knowing and understanding your bid stats, you can make the necessary changes to improve your current strategy.

You can access the bid stats of your campaign by going to your dashboard, and by locating your campaign strategy. Go to CAMPAIGN >> STRATEGY.

The bid stats link is located right beside the status button of your campaign. See screenshot below.

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Your will see something like this:

screen-shot-2016-12-02-at-12-39-13-am

 

Explanation of each parameter in the screenshot above:

Bidfloor 1 : 42.18% — This means that 42.18% of the bid responses are blocked due to low CPM bid. If you want to increase the bid response to increase the traffic volume that you win, increase your CPM bid.

BCAT : 0.0% — 0% of the bid responses are blocked due to category targeting. In the example above, this is good and there is no need to change. But if you get a high percentage here, that means you need to loosen up your category targeting. The more specific your category targeting, the less chances you will not have access to available ad placements.

Inventory type : 10.73% — 10.73% of the bid responses are blocked because of your chosen inventory type. The inventory type refers to either web or in-app inventory that you choose under the “Supply” tab.

If you chose in-app inventory and send bid requests to several ad exchanges without in-app in their traffic inventory, your bid request will not go through.

Device connection type: 31.99% — 31.99% of the bid responses are blocked because of your chosen device connection type.

If you are a mobile advertiser, include “26”, “3G”, “4G”, “Cellular Network: Unknown Generation” and “WIFI”. Optional: include “Unknown”.

If you are a desktop display advertiser, include “Ethernet”, “WIFI”, and “Unknown”

Geos : 13.67% — 13.67% of the bid responses are blocked due to your chosen geotargeting.

If geotargeting is not important, your can remove it. Also, if your geotargeting is too specific, like cities or towns, a higher percentage of the bid responses will also be blocked because some of the advertisers do not have access to your target geos.

Devices : 0.03% — 0.03% of the bid responses are blocked because of your device targeting. Again, the more specific your device targeting, the higher the percentage of the bid responses that will be blocked.

Size : 0.0% – 0% of the bid responses are blocked because of the creative size that you launched. Pick more popular creative sizes to generate more traffic.

Here are some of the popular sizes:

Desktop Display:

1. Medium Rectangle: 300×250
2. Leaderboard: 728×90
3. Wide Skyscraper: 160×600

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Mobile Ad Formats:

iab-ad-sizes-rising-star

iab-rich-media

iab-banner

Banner ads are either 300×50 or 320×50, while interstitials are either 300×250 or 320×250 respectively. Rich media and video ads will generally follow the same size guidelines, but will be dynamic and interactive as opposed to static.

Native ads integrate with the app ecosystem, so their sizing will vary depending on where they’re shown.

Contextual segments : 0.54% — 0.54% of the bid responses were blocked because of your contextual targeting.

Secure type : 0.02%

If you have a question about this information, please email us at info@bluagile.com.

Go back to Support

Part 1: Setting up the basics (view in full screen)

Part 2: Campaign Set-up Tutorial (view in full screen)

Topic guide by time stamp:

00:01 – Site List Set-Up
00:47 – Setting Up a Strategy – Intro
01:05 – Setting Up A Strategy – Details

Part 3: Campaign Set-up Tutorial (view in full screen)

Topic guide by time stamp:

00:01 – Selecting Traffic Sources
01:27 – Selecting Creatives for Your Strategy

Part 4: Campaign Set-up Tutorial (view in full screen)

Topic guide by time stamp:

00:01 – Intro to Targeting
00:20 – Site List Targeting
00:48 – IP List Targeting
01:05 – Contextual Targeting
03:37 – 3rd-Party Audience Segments Targeting

Part 5: Campaign Set-up Tutorial (view in full screen)

Topic guide by time stamp:

00:01 – Location Targeting
00:41 – Day Parting
01:41 – Technology Targeting – OS, Device, Browser, Connection Type
02:14 – Carrier Targeting
03:03 – Activate Your Campaign

This video shows the different targeting features of our DSP.

Topic guide by time stamp: (view in full screen)

00:01 – Intro to Targeting
00:20 – Site List Targeting
00:48 – IP List Targeting
01:05 – Contextual Targeting
03:37 – 3rd-Party Audience Segments Targeting

Topic guide by time stamp: (view in full screen)

00:01 – Location Targeting
00:41 – Day Parting
01:41 – Technology Targeting – OS, Device, Browser, Connection Type
02:14 – Carrier Targeting
03:03 – Activate Your Campaign

To select a specific traffic source or ad exchange, go to CAMPAIGN STRATEGY >> SUPPLY.

You can watch the set-up from 0:00 – 1:27

To set-up a campaign strategy, go to 0:47 of this video:

If you have a list of websites that you want to target, it’s best to upload the list before you set-up your campaigns.

The list should be in a .csv or .txt format. One website URL per line.

To do this, click the “SITE LISTS” item in the main menu tab. Then click “Add Site List”.

STATUS: Set it to “ACTIVE” if you want to activate it right away. “INACTIVE” if you want to activate it later.

LIST TYPE: Select “WHITE LIST” if you want your ads to appear on the sites in the list only. Select “BLACKLIST” if you don’t want your ads to appear on the sites in the list.

This list will appear in the “TARGETING” tab of your campaign strategy. Go to CAMPAIGN >> STRATEGY >> TARGETING >> SITE LISTS

This is the first step in launching your campaign. You need to upload all your creatives first.

Click the CREATIVES link in the top menu area.

Then choose your creative type. For example: Display.

Select “Add Creative”. Select 1PAS for first-party creatives (creatives in .png format) and 3PAS for third-party creatives (3rd-party ad tags).

Then click SAVE.

To select your creatives in the campaign set-up, check 1:28 – 2:12 of this video below:

After you sign-up for an account, in the dashboard, click “ADD CAMPAIGN” and fill-out the following details:

Campaign status: Set to active if you want to activate it right away, and INACTIVE if you want to activate it later

Campaign name: The name of your campaign

Advertiser: Pick your account as advertiser

IAB Category: This is the category of your campaign

Budget flights: Uncheck if you want to set the duration of your campaign and set your campaign budget. Click on the date and time, as well as the budget, to change the them.

Timezone: Select which timezone you want to follow for your campaign

Daily spend cap: Uncheck if you want to put a daily limit to your campaign budget per day. Take note that your campaign’s budget covers the budget of all your strategies under that campaign.

Campaign frequency cap: This is the number of times you want a unique audience to view your ads at any give time. Example: 3/day, 10/week, and so on. You can also set the frequency cap to ASAP, which mens to show the ads to one audience as fast as possible. Or you can pace the frequency evenly throughout the day.

When you add funds to your account, we do not automatically send you an invoice. To request an invoice, please email us at info@bluagile.com and include the following details:

Company name:
Address:
Phone:
Email:

Billing contact:
Email:
Phone:

Once we have your information, we will send you an invoice through your email in PDF format.

To request for a refund, please send us an email along with the following information:

Company name
Dashboard URL
Reason for the refund

The processing of refund takes 30 days with 15% service fee.

If your credit card is declined while funding your account, contact info@bluagile.com so we can look into it right away.

Sometimes, our payment provider tags certain transactions as “high risk” that’s why the payment doesn’t go through. We just need to mark the payments as “safe” for your payments to go through.

Before you can start to launch your campaign and bid for traffic, you need to deposit funds to your account first.

Minimum Deposit: $500 USD
Payment Methods: Visa, MasterCard, AMEX, Discover or wire transfer
Terms: Prepay
Refund Policy: Refund of remaining account balance, minus a 15% administration fee.


Payment Options:

Credit cards

To add funds with a Visa, MasterCard, American Express, or Discover, click “Add Funds” and follow the instructions.

The minimum deposit to use our DSP is $500. We do not accept a deposit below this amount.

Wire transfer

Please email info@bluagile.com if you want to wire payments instead. It usually takes 3-7 days for wire transfer payments to clear. All payments are reviewed by our support team. Once your deposit has been authorized, the funds will be deposited to your account.

We have different types of campaigns that run in our DSP, like desktop, mobile web, in-app, and retargeting in different continents. 

We do not work on a CPL/CPA basis. You can buy ad placements through our platform on a CPM basis only and optimize your campaign for CPA.

Yes, you can target a specific traffic source or ad exchange for your campaigns. 

To do this, go to All Campaigns >> Select a Campaign >> Strategies >> Select a Strategy

Click on the SUPPLY tab >> Uncheck the “Run on All Supply Sources” >> Select the traffic sources that you want to target.

You will see all your targeted sources on the right-hand side area. Then click SAVE.

 

 

 

Yes, you can target audience by their geo-locations. To do this, follow the these instructions:

1. Campaign >> Select Strategy >> Select Targeting

2. Select the “Location” tab

3. Select the location / country that you want to target

4. Click on the (+) next to the location of your choice and the location will be seen on the right had area of the dashboard.

5. Click save.

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Yes. You can create a site list that contains websites that you want to exclude in your targeting.

To do this, go to SITE LIST >> ADD SITE LIST

Then upload your SITE LIST and mark it as BLACK LIST.

 

 

This means your creatives were approved by us and then we pushed the creatives to the ad exchanges but they haven’t approved your creatives on their end. It usually takes 3-12 hours for the ad exchanges to approve the creatives. Once they approve, you will automatically receive traffic for your campaigns. 

We do not approve creatives on Sundays.

If your creatives get approved right away, your campaign will run within 12 hours.

It takes 1-24 hours for the creatives to be approved. The approval time depends highly on the ad exchanges that we work with. 

We work on a prepayment basis only. You have to add funds to your advertiser dashboard first before you can bid for ad placements or buy traffic. 

No, we only accept prepayment for now.

No, we don’t do venture campaigns.

No, we are not open for revenue sharing.

Yes, but we will have to manage your campaign and reporting will be manual.

The minimum budget is $2,000.

Note: If the client will negotiate for a minimum spend, the lowest that you can go is $1,000; however, please try your best to close $1,000 for a test campaign.

There’s no duration for the test campaign.

Yes, we support rotating ads.

Yes, we support iFrame.

Yes, we support JS (JavaScript) tags.

Yes we support adTag.

We support the following standard IAB (Interactive Advertising Bureau) size creatives: static ads, dynamic ads, flash ads, rich media ads, ad tags (JS tags, iFrame ads) and rotating tags.

Note to account executive: Please read our ads quality policy here:  http://bluagile.com/ads-quality-policy/

 

Yes you can, that’s part of our geo targeting feature.

We have mobile web and in-app traffic.

Yes. We have both mobile web and in-app traffic.

We cannot give you the exact number of impressions per country, but we can reach as much as 30 million impressions per day. Our top geos are  <see rate sheet>.

Display on web, mobile web, in-app, pop-under (mobile and web).

We have our own DSP (demand-side platform) platform that’s integrated with different ad exchanges. We also have a private exchange.

We mainly focus on audience targeting. We can target the audience and we can categorize our traffic based on the following: geolocation, device used (mobile, desktop, laptop, tablets), and operating system (MAC OS, Windows, etc).

We have traffic all over the world.

We have global traffic inventory spanning 200 countries. We have display (desktop), mobile (web and in-app), and pop (web and desktop). We get our inventory from our DSPs and our own private exchange.

We do not work on a revenue share right now but will let you know when our policies change.

Right now, no. We only work on CPM basis.

Yes we can manage the campaigns for you.

Our pricing model is CPM (Cost per thousand).

Right now, no. We only work on CPM basis.

No, we don’t. Just fixed CPM.

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